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| Titel |
Are managers' and the general public's perceptions of risk communication needs in line? A French alpine valley case study |
| VerfasserIn |
Marie Charrière, Teresa Sprague, Thom Bogaard, Stefan Greiving, Jean-Philippe Malet, Erik Mostert |
| Konferenz |
EGU General Assembly 2013
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| Medientyp |
Artikel
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| Sprache |
Englisch
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| Digitales Dokument |
PDF |
| Erschienen |
In: GRA - Volume 15 (2013) |
| Datensatznummer |
250074518
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| Zusammenfassung |
| Risk communication is a crucial element of risk management. It contributes to social capacity building
by influencing the knowledge, attitude, behavior, psychology, as well as social and organizational
aspects1,2.
It is globally recognized that effective risk communication should address needs and
requirements of targeted audiences, especially those of the public.
This study compares needs and requirements related to risk communication as seen by the
risk managers, with the needs and requirements as expressed by the general public. Two
surveys were conducted in a mountainous region facing multi-hazards, the Ubaye valley
(France). The first survey, conducted within the context of the Marie Curie Research and
Training Network ‘Mountain Risk’, was addressed to the local community. It aimed at
gathering perceptions, needs and requirements of the general public (344 respondents) on risk
communication3.
The second survey, conducted in the context of the Marie Curie Initial Training
Network ‘CHANGES’, targeted risk managers (16 stakeholders of the authorities,
technical services and emergency units) at both the local and the regional scale to
evaluate their perceptions regarding risk communication with the general public. The
needs and requirements were analyzed with respect to several dimensions: 1) the
information provided to the public, 2) the legal requirements for communication, 3)
the level of trust the population has in risk managers, 4) insights on awareness
and preparedness, and 5) information on the media used in past communication
efforts.
Results of the analysis concerning the last dimension reveal that, while the
general public mentioned press, official reports and technical reports as the top three
media by which they received information, the risk managers cited the press but in
contrast also selected radio and television. Other results indicate that a potential
mismatch exists as more than 80% of the respondents of the population find all listed
topics (from the description of the natural phenomena to information on the risk
management options) as important or very important. Risk managers, however, believe that
there is a low desire (18% to 40%) to receive more information on these topics. |
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